How important is your online reputation? About 83% of people trust online reviews. Close to 86% of shoppers will pay more for services that have positive reviews.
If you have negative reviews that aren’t relevant or they’re just from trolls who want to damage your business, you need online reputation management services.
Don’t let your online reputation ruin your business. Take a look at these tips to choose the best online reputation management company.
1. Know the Services You Need
An online reputation management company has a variety of services. You should know what you need from a service company before you start shopping.
Do you need to get rid of negative online reviews? You might need some help with public relations. Get a good understanding of what your business needs.
If you’re not sure, then look online at different service providers. See what types of services they offer and choose the services you’d like to have.
2. They Have a Process
How does the online reputation management company work? The best online reputation management providers don’t use black-hat tactics that can get you in trouble with search engines.
Besides, consumers are very savvy. They can usually spot fake reviews.
Companies may rely on manpower and automated software to provide their services. Keep in mind that the more personalized attention you get, the more money it will cost.
3. Guaranteed Removals
There’s no doubt that negative reviews can do great harm to your business. You’re hiring an online reputation management company to remove them, so you should expect some kind of guarantee.
Look for a reputation management provider that offers guaranteed removals.
The cost of online reputation management services ranges from anywhere between $250 a month to thousands of dollars a month. The cost depends on the level of service they provide.
Be sure to look at the terms of the contract. Many service providers ask for a minimum length of time. You could sign up for a 12-month contract and not realize it because you didn’t read the contract.
You’d fully expect to see an online reputation management company with positive reviews and testimonials. You want to make sure that these are legitimate reviews.
Ask the online reputation management company if you can speak to two or three clients.
6. Scope of Work
Online reputation management services can seem very vague. Get several proposals from providers that outline the costs and specific services they provide.
You don’t want to get into a situation where you need a negative review removed only to find out that service isn’t included.
The Best Online Reputation Management Services
Managing your online reputation isn’t easy when you have a business to run. You can hire an online reputation management company to handle that for you.
To hire the best online reputation management services, get clear on what your business needs. Check references and look for guarantees in the quality of work they do.
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