Are you ignoring a crucial part of your business?
Your network traffic?
If you’re not paying close attention to who’s using your website, and when, then you’re missing out on a ton of business opportunities!
If you are not monitoring your site, how will you know what changes need to be made? The right website changes can mean the difference between success and failure in the business world.
Are you ready to learn how to help your business’s network soar to the top? Read more to learn how to start using network monitoring best practices.
Check Your Website’s Analytics
First things first, you have to learn what analytics are, so you can regularly monitor the network traffic. Analytics are like the pulse of your website. They tell you how many people visit your site each day, what pages they’re viewing, and sometimes even where in the world they’re coming from!
Analytics are also a great way to keep track of how much interest there is for your brand, and they can help you make more informed decisions. Go through your analytics at least once a week to keep track of what’s happening with your site. Visitors are important, so you need to monitor how many there are each
There are various analytical services available for all types of websites. Google Analytics is the most popular option on the market today because it works for nearly every type of website–no matter what kind of content it has. Also, this platform allows any business owner to access their information on almost any device, even if it isn’t a smartphone or tablet.
Whether you’re offering customers a service, a product, or a class, Goggle Analytics can come in handy. The best part about Google Analytics is that you can get a free account and still be able to view an incredible amount of information online. However, be warned. You’re likely to find the tool so useful, you wind up paying for a full access account.
Use Webinars and Seminars
You don’t have to be the head of an IT department, to figure out network traffic. Instead, you can learn more about how to monitor your site by attending seminars and webinars.
These events are usually very inexpensive, and they’re chances for you to ask direct questions on how to increase traffic, or what changes need to be made if your traffic seems stagnant.
You can also seek out highly customized lessons, that address your specific questions. For instance, you could sign up for a webinar specifically geared towards helping eCommerce stores track network activity. If you were a lawyer, you could look for a video explaining the best website designs, and analytic tools for legal offices. Once you find a good learning resource, you can start planning what to do next on your website.
How can you find free learning tools online? Start by doing a broad Google search. Type in your question, followed by the words, “webinar”, or “free course”. A variety of software companies offer various types of online educational tools as well.
You can also find these learning resources on software company websites, Youtube channels, and social media. The information you’ll get is either free or comes at a fraction of the price someone would charge you in person.
Plus, there are endless opportunities on the internet today where business owners share their experiences with success stories and failures. What worked for them, and what didn’t. Use these resources, and experiences, to skyrocket your online know-how.
Power of Popular Content
Over half of the adult population, in the United States, uses social media. If you’re not posting exciting content, you won’t get the shares you need across each platform.
Content is anything you’re posting on your website, or social media accounts, for the benefit of customers. Content can be photos, articles, short posts, videos, memes, and more!
How can you tell what content is getting the right kind of attention? You can do this by looking at the number of shares and comments it gets, and how many times the social media posts are being viewed.
When you browse through your analytics, look at the “most popular” section of each page for your business. This data can help you figure out what’s getting people excited, and it will also be a huge benefit when writing new content for your website.
Engaging Blog Tips
Remember that visitors won’t be interested in reading the same thing day after day. You have to make sure that new information is relevant. No one wants to read a blog post about accounting tools if they’re looking for real estate advice.
It’s up to you to keep your content exciting and engaging. One way to do this is by writing about different types of businesses. Figure out what’s working for them, and how you can apply it to your site.
Everyone is always looking for a new way to boost their search rankings or increase traffic on their site. The more information you have, the better you’ll be at creating high-interest content that will help you generate leads.
Next, break up the long posts with teasers. You can also try alternating long posts with shorter blog entries. For instance, you could use quotes from industry sources or other business owners in your niche. Pick quotes that build up hype for when you post a big piece of content online later on.
By generating interest this way, people are more apt to visit the blog you’re creating or view your social media page. By using these types of posts, and alternating them with longer content pieces, you’ll keep people interested when they come back to read!
The best blogs offer a mixture of valuable information, and an opportunity to meet new people. It’s all about offering something great that readers will want to share.
Lastly, don’t stop posting just because the articles are getting hits from high sources. Posting on every major platform regularly is still a must for those who want to succeed in raking through online traffic and search engine rankings.
Understanding Network Traffic
Don’t ever give up when it comes to improving your website’s network traffic and rankings online. It may seem overwhelming at first. However, once you begin learning SEO and analytics, the puzzle pieces will start fitting together.
Since you’ll need to familiarize yourself with an analytics tool, set up a free account today. You can use Google Analytics, or go another route if it suits your needs better. Spend a few minutes today playing around with the analytics tool, so it becomes familiar. For more savvy tips, explore the rest of this website.